This Idea Is Revolutionizing the Packing List

The packing list may be forever simplified by a new collaboration between Rent the Runway and W Hotels

Creating a packing list for a business trip might not be at the top of every business traveler’s agenda.

But a packing list can always improve organization and certainly avoids stress and time-wasting when you realise you’ve forgotten something on arrival at your hotel.

Similarly, packing light can simplify the check-in process at the airport and avoids carrying a heavy suitcase from pillar to post, en-route.

So what if you only needed to focus on- and pack- the essentials in a carry-on whilst leaving your clothes in your wardrobe back home?

In this way your packing list might only include your work, tech, sleep and beauty essentials.

This would also avoid time spent coordinating fashionable mix and match outfits that you hope are travel-friendly and wrinkle-resistant.

Enter an interesting collaboration between Rent the Runway and W Hotels which sees its debut appearance at four Marriott hotels in the US and hopes to ‘change the way women travel’.

Today, women travelers can access the clothing rental service, Rent the Runway when they’re on the road because the Rent the Runway (RTR) Closet Concierge is now available to them at some W hotels around the US.

W Aspen, W South Beach, W Washington D.C. and W Hollywood are such venues and promise guests the ultimate travel wardrobe which will be ready for them to wear as soon as they arrive.

Targeting the vacation traveler as opposed to the business traveler, guests only need to book their room and then choose styles to rent for the duration of their stay from Rent the Runway’s Unlimited Closet.

They also have access to the entire Unlimited Closet to chose from a destination-ready assortment which is bespoke to each of the W hotel locations.

Photography courtesy of Marriott Hotels