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When Helping People Can Transform Their Lives

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Amita Naithani is helping people to change their lives via social entrepreneurship and her clothing label

Philanthropist and fashion designer, Amita Naithani is helping people to improve their lives by cultivating kindness and promoting harmony at home, abroad and in business.

Via her clothing label, Amita supports local crafts people in India where, for example, she has personally taught them how to sew.

Her clothing label is also thoughtfully incorporated into her social entrepreneurial work and was launched in 2014. Amita Naithani offers modern women luxe beachwear and is as versatile as it is beautiful.

This collection of maxi dresses, tunics, ponchos and cover ups is handcrafted using artisan techniques in her home country of India.

Starfish Print Poncho by Amita Naithani

Otherwise, back in New York City and Amita has hosted events to help professionals weave kindness and humility into all levels of their businesses. In this way, she believes that business people can achieve more, experience meaningful success and help to improve the lives of others.

As a member of the New York chapter of the organization, Purpose Makers, Amita assembles like minded people and influencers to speak about kindness in business and the impact this can have on others around the world.

Here Amita tells Nativa World why helping people can transport them to the next level in their lives and give them the chance they’ve always deserved..

Amita, what does the word, ‘Achieve’ mean to you?

I believe that achieving is a mindset. ‘If you can believe it, you can achieve it.’

What’s your background in business and in philanthropy?

I earned my fashion diploma in India. Following earning my degree, I started my own designing and manufacturing company in 2003, specializing in the export business. I thought it was extremely important to give back to the community, so I began helping people and started a support group for teenage girls. In this group, we helped young girls learn handcrafting skills such as stitching. I enjoyed teaching the girls and giving them the opportunity to learn skills that would enhance their independence as women in India.

Black and white dress by the clothing label, Amita Naithani

What compelled you to enter the philanthropic space?

Everyone does not have an equal opportunity in life, and I believe those that are fortunate should give back. I enjoy helping people get to the next level, and giving them the opportunity to reach their full potential. In my export business, we work closely with local gifted craftsmen and support them when they would like to learn new skills.

What project are you working on currently?

We’re helping people by teaching young girls skills to provide them a better future as business professionals in India.

What’s ‘Purpose Makers’?

Purpose Makers is an international organization that seeks to change the world through social entrepreneurship. Kindness in business is necessary because it gives an organization a purpose. If you contribute to the better of society and help others achieve their capacity, success will likely follow. Specifically, Purpose makers introduced us to a program we now support – Cycling without age. Cycling without age is a movement revolved around the generous, yet simple act of taking one or two elderly or less-abled people out on a bike ride. The movement creates happiness for elderly citizens by providing them with an opportunity to remain an active part of society and the local community.

What success have you seen in your work?

Contribution to a cause is my success.

Why did you launch your clothing label?

I wanted to share my creativity with other women who love unique styling and comfort. My vision for the Amita Naithani collection was to offer women lifestyle dressing that took them from the beach or pool and into the evening without the hassle of an outfit change. High quality clothing that makes you feel beautiful should be attainable for all women.

Cover up by Amita Naithani

What do you miss when you’re away from home traveling?

I miss my yoga class most because it brings peace and balance to my hectic lifestyle.

Amita’s Must-have Travel Items

  • Essential oils
  • Almonds
  • Make-up wipes
  • Lavender hand cream.

Amita’s Business Travel Tips:

  • Pack lightly
  • Bring an inspiring book
  • Keep an energy bar in your bag
  • A portable charger is your friend
  • A black dress can always come in handy – you never know!

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